About Farris Marketing

Farris Marketing was founded in 1982 by brothers George, Ed and John Farris in a suburb of Youngstown, Ohio. Since then, the Farris brothers and their staff have have helped brand, build and grow organizations all over the United States, from California to Georgia. We’ve even left our home base in the former steel town to tackle marketing projects in Canada, Europe, and South and Central America.

Why Is Farris The Best Choice For You?

That’s an easy question for us. We’re the best choice because of our experience. While we’re proud of that fact that we’re award-winning brand experts, artists, strategic planners, web developers, writers, video producers and advertising pros — what sets us apart is our experience.

For over 34 years, we’ve created a track record of successful outcomes for clients by helping them attain sustainable growth. We know what works and what doesn’t because we’ve seen it and done it. Our experience helps you avoid wasting marketing dollars.

Our Approach

We believe the key to being successful is to stand out and connect with the target market.

It’s not easy to stand out in this data-heavy multimedia-driven world. So we develop messages that attract attention from the target markets.

We do this with a mix of creative technique and technology that we have tested, tweaked and refined. The marketing messages we develop are consistently more effective in getting attention and leaving a positive impression.

Once you have the prospect’s attention,  you have just a few seconds to connect with them. That connection is usually made with something they’re interested in or engaged with. It can also be something they agree with, need, want or aspire to. We help you make this connection with focused customer and market research and testing.

It’s only after you’ve made that connection that you can PERSUADE people to TAKE ACTION — buy your products or services; change their opinion; vote for you or your cause; like, view or comment on social media; or recommend, refer or advocate for you.

Our Proven Protocol For Brand Building

The Farris Protocol for Brand Building is an evidence-based process that has been proven to help organizations build strength and sustainability. Here are the steps:

  1. Assess and research to determine where you are, where you’re going and what options you have.
  2. Determine your mission and the key steps needed to accomplish it.
  3. Seek internal support and buy-in from key stakeholders.
  4. Develop messaging that stands out and connects at a core/aspirational level.
  5. Get the message out on multiple targeted platforms.
  6. Confirm connection, then tweak, test and adjust as needed.
  7. Build momentum by repeating the message and following up.
  8. Demonstrate results to those who are now paying attention.
  9. Recruit believers and advocates and consider strategic partnerships.
  10. Repeat as strength/impact/influence peaks.

Questions? Contact us to hear how we can apply this proven protocol to your organization.

We make it easy. You can choose any one or more of the services below, you can retain us to handle all or most of your marketing efforts, or you can ask us to recommend which services you need. You’ll always get a budget estimate in advance — so there will be no surprises.

Want to learn more?  Call Farris Marketing at 330-782-8061 or use our Quick Response Form

Creative Team

Here are the leaders of our creative and strategic teams —

  • George Farris CEO of Farris Marketing

    George Farris

    CEO/Creative Director

  • Ed Farris

    President, CFO

  • John Farris

    Exce VP, Creative Director

  • Mike McKay

    Copy Editor

  • Tracey Ramun

    Account Manager/Social Media Director

  • Joe Kuzma

    Web Developer

  • Shaun Vaughan

    Graphics and Animation

Consulting

Creative

  • Print Design
    • Advertising
    • Sales Materials
    • Product Packaging
    • POP Displays
    • Trade Shows
  • Copywriting
  • Social Media
  • 3-D Animation
  • Content Development
  • Websites
    • Design & Functions
    • Responsive & Mobile
    • SEO
    • E-Commerce
    • App Development
  • Video Production
    • Scripting
    • Casting
    • Directing
    • Editing
  • Branding
    • Company
    • Product
    • Services
    • Events
    • Promotions
    • Positioning

Coaching

  • Updating Website Content
  • Handling Upset Customers
  • Press Interview Preparation
  • Cross Selling
  • Training
    • One-on-One
    • Groups
    • Departments
    • Online
  • Workshops
    • Brand Camp
    • Social Media
    • Customer Relations
  • Presentations and Speeches
  • Internal Team Building

Click or Call To Get —

  • More Detailed Information
  • Project Cost Estimate
  • Schedule A Meeting
  • Book A Quick Consultation

Contact Farris Now