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Superhero Marketing For Us Mortals

Faster than streaming video. More powerful than a Donald Trump Tweet. Able to leap annual sales records in a single weekend. Look! Up in the sky. It’s a drone. A boosted Facebook post. Wait… It’s Superhero Marketing! Yes, it’s Superhero Marketing, strange visitor from another planet who came to earth …

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Sustained Growth, New Clients and Services at Farris Marketing in 2016

Farris Marketing, founded in 1982, continued sustained growth in 2016 as full-service marketing and branding consultants. Farris Marketing prides itself on strong relationships with its both corporate and non-profit clients — some going back almost 15 years. “You can’t retain clients for as long as we do with service alone,” …

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Farris Marketing Adds Multiple Clients to Its Diverse Roster

Farris Marketing has added three new clients and begun an new initiative for a longtime client. Mickey Mart Food Stores Mickey Mart Food Stores operates 38 convenience stores in north-central Ohio from its headquarters in Milan, Ohio. Farris is handling web, social media and branding. RothBlair A Youngstown-based law firm …

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The Power of Surprise in an On-Demand World

I love mashed potatoes. Always have. When I was ten or eleven, I would actually dream about those steaming white piles of creamy delicious Idaho darlings. My potato dreams were not darkened with gravy, nay, they were always topped with shimmery golden butter dripping down those soft mountains of delight. …

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Five Marketing Lessons You Can Learn in Preschool

Captain Kangaroo, Mr. Green Jeans and Mr. Moose were my preschool teachers. At least that’s what it seems like now. They were probably as close to preschool teachers as most kids had in the 60’s. Apparently, after several years of watching the Captain every weekday morning on CBS, you were …

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Vote for your favorite Super Bowl commercial

You Vote! You Decide! See how your choice matches up to the national polls. Just watch the Super Bowl, then vote, and add a comment if you want. Results will be announced in this space and on social media later this week. If you need a refresher on what some …

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How to Produce Creative Marketing

Having a baby can be an incredibly challenging and exhausting process. As a disclaimer, I admit I have only witnessed this phenomenon — not actually experienced it. But that said, I feel pretty safe in saying that in the vast majority of cases, the person going through the childbirth process …

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17 Simple Marketing Tips for 2017

As you head into 2017, remember that some of the best and most effective marketing tips are often also the most simple. Here is list of my simple-but-effective tips. Not every tip applies to organization but there are at least several that will apply to you. Keep them handy for …

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